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Management Development
Important steps in getting more women to the top are a
gender balance in management development programmes and
a gender
perspectiveon programme content. Below are some ideas
that you can use in your work.
Aims and objectives of the management
development programme
Gender perspective
Attitudes and values
Mixed or single-sex groups
Speakers and course providers
There are many ways of approaching management development.
You can read about mentoring, coaching and shared management
elsewhere on this website. This section concerns training
and development programmes organised internally by an employer
or purchased on the market.
A Swedish study shows that most large employers organised
regular management development programmes, two thirds of
whose participants are men. Only a few are doing anything
to increase the number of women in leading positions.
Aims and objectives of the management development
programme
Many training courses are knowledge-oriented and
deal with negotiating skills, budget management, planning
etc. This can be described as management training because
these are skills that a manager must have. When we talk
about management development training, however, we mean
training that develops people's ability to lead –
that helps managers develop their own personal approach
and settle into their role.
Participants in a management development programme sometimes
experience a conflict: should they adapt to existing norms,
or try to develop on their own terms? The company wants
to use the training course to pass on its values and objectives.
If these are at odds with participants' own values, a conflict
will arise that must be dealt with and discussed. If the
values are based on male thought processes or a masculine
leadership style, then another difficulty will arise that
is tougher for women than for men. Since the norm is unexpressed,
people may not even be aware of its existence, and instead
will feel that they personally do not fit in. And many who
do experience such value conflicts may prefer not to discuss
them anyway, for fear of appearing difficult or ‘bitchy’.
For many women, management development training has been
about learning to get along and get ahead in a man's world.
They have to learn male behaviour patterns: make demands,
become more tactical and competitive. These are useful skills.
But if you want managers who are able to call upon their
whole emotional range of creativity, empathy, courage and
integrity, the programme must help managers develop their
individual potential. This will necessitate open discussion
of ideas of what women and men know and want, and a neutral
look at what leadership should involve, not least in the
company in question.
If the management programme is to help achieve a better
gender balance in leading positions, those planning it need
to review its aims and objectives.
Management development with a gender perspective
Gender is not usually discussed in management development
programmes and knowledge of why there are so few women in
top positions is not widespread. A management programme
with a gender perspective should encourage critical reflection
on established views and values, both within the company
and in the outside world. Bringing up and discussing gender
gives participants a chance to think about their own ideas,
which is the first – and perhaps most important –
step in achieving fundamental change.
A gender perspective can be integrated into all management
and management development training. In management training,
a gender perspective is about the gender equality aspect
of the issues in hand.
Questions may include:
- Are our customers mostly women or men? What effect does
this have on staff policy? On the development
and marketing of goods and services?
- How are women and men respectively affected by various
planning decisions?
- Are there gender differences that I, as a manager, need
to be aware of, for example when dealing with
conflicts, deciding salary, or planning a good working environment?
In management development programmes, there should be a
gender perspective on both form and content.
- Balanced gender distribution of speakers and participants.
- Time and place should take into account the fact that
people have families.
A gender perspective on the programme content might mean
teaching and discussing gender, leadership and organisation.
Examples of themes:
- The importance of gender in working life and its
implications for career and management
- Organisational culture, values and ideas
- How mixed groups utilise the entire pool of talent and
achieve good results
- The structure and gender equality goals of the organisation
- Ways of achieving change
- Anti-discrimination legislation
W2T has a wide range of literature
that may be of help.
Attitudes and values
To achieve sustainable change, we have to work
with expectations of what is female and male, to examine
myths and clichés. Gender equality issues arouse
emotions and provoke resistance. If handled correctly, resistance
can be turned into something good – a willingness
to change.
Also, top management may not be sufficiently clear in its
direction or ambition. The management development programme
should therefore provide plenty of time for discussion and
the opportunity to debate conditions and gender structure
in the organisation. Top management should also be prepared
to accept the results of this process.
Sometimes, people have negative feelings about the subject
and feel that they are being held responsible for the prevailing
gender order. It is important to get away from guilt and
deal with the issues on a general, structural level, without
however neglecting the individual's responsibility for his/her
own behaviour.
Exercises focusing on attitudes and values can be an effective
way of creating structured discussions about gender and
leadership. Start by discussing issues that are close to
your own business. The person leading the exercise must
not be judgmental but must show respect for the views expressed
and instead ask follow-up questions that give the speaker
the opportunity to further express his or her arguments.
It might be good to use outside expertise.
Mixed or single-sex groups?
The advantage of single-sex groups is that there
is more openness. Subjects come up that would probably not
come up in mixed groups. Programmes for women can serve
as a forum for exchanges of experience, and provide confirmation
that they are not alone in their thoughts. Together, women
can devise strategies for how to proceed. And the most valuable
aspect is the network that develops between the participants,
which can be lastingly helpful.
There are gender-related programmes for men only. In these,
men are given the opportunity to examine their allotted
role as the dominant partner in society and working life,
and they are able to explore ways of developing an alternative
management role.
Many people prefer mixed programmes because it is more
effective if both women and men hear what is being said
and can work together on processes of change.
Today, there is great demand for more individualised management
programmes with mentorship and coaching. The advantage is
that the programme can be tailored to the needs of each
manager. Individual management support however cannot replace
joint discussion of values.
Make demands on speakers and course providers!Whether
you are arranging a management development programme yourselves
or purchasing an external service, you should check that
consultants and speakers have documented knowledge of management
and gender. Demand that suppliers provide 50% women speakers!
Speakers should also have sufficient practical experience
to be able to deal with conflicting values and bridge the
gap between theory and practice.
Be aware, too, that there are several views of the existing
differences in women's and men's leadership styles. It might
be a good idea to discuss this aspect with those responsible
for the programme. Those who emphasise gender differences
claim that women and men are different and that this is
the whole point: it is women's differences that make them
good leaders.
Many gender researchers instead emphasise similarities
between the sexes and think that differences are primarily
social constructs and the result of expectations linked
to the biological sex. Good leadership, in this view, is
more or less the same regardless of whether it is exercised
by a woman or a man. What is important is to give women
the same conditions and opportunities as men.
The gender-difference viewpoint is more about creating
diversity and the gender-similarity argument is more about
making use of the entire pool of talent and skills. The
distinction may seem academic but it can have important
implications when discussing the reason why women make good
managers. Think about your own views in this matter and
raise the topic with the course provider to see what (s)he
thinks.
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